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Marketing for hospitality and tourism

Kotler , Philip

Marketing for hospitality and tourism - 02nd ed. - New Jersey Prentice Hall 1996 - xv,800 p. Illustration 25 cm.

ISBN: 0130807958

Subjects--Topical Terms:
MARKETING
HOSPITALITY INDUSTRY
HOME ECONOMICS
TOURISM TRADE

Dewey Class. No.: 647.940688 / KOT

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