Marketing management (Record no. 19094)

MARC details
000 -LEADER
fixed length control field 00397 a2200169 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0074633627
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SAX
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Saxena , Rajan
245 ## - TITLE STATEMENT
Title Marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1997
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Tata McGraw Hill
300 ## - PHYSICAL DESCRIPTION
Dimensions 24 cm.
Extent xvii,571 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT OF DISTRIBUTION
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 26/08/1998   658.8SAX 17705 24/06/2015 546.00 24/06/2015 Sheduled Reference