Marketing research (Record no. 20848)

MARC details
000 -LEADER
fixed length control field 00459 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0079136702
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80072
Item number SUD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sudman , Seymour
245 ## - TITLE STATEMENT
Title Marketing research
Remainder of title a problem solving approach
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1998
Place of publication, distribution, etc Boston
Name of publisher, distributor, etc McGraw hill
Date of manufacture 1998
300 ## - PHYSICAL DESCRIPTION
Dimensions 26 cm.
Extent xli,737 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING RESEARCH
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Blair , Edward
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.mhhe.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 14/08/1999   658.80072SUD 21441 24/06/2015 70.46 24/06/2015 Sheduled Reference